Typical timelines by website type

Estimates once scope and content are confirmed
Website typeTypical estimateNotes
Landing pageA few daysOne page, one main action
Company website, 1–3 pages3 days to 2 weeksDepends on content and revision rounds
Product catalogue or booking website1 to 3 weeksProduct count and forms affect time
Online storeConfirmed with the quotePayment gateway, inventory and newsletter add work
Custom web appConfirmed with the quoteLogins, user roles and data need planning

Five reasons website projects run late

  1. Copy and photos are not ready. This is the most common cause.
  2. Several people must approve, but nobody makes the final call.
  3. Feedback arrives in pieces instead of one organised round.
  4. New features are added after the scope is confirmed.
  5. Domain or business account access cannot be found on launch day.

How to launch faster

  • Name one decision-maker for the project.
  • Prepare text for each page, even roughly, before the project starts.
  • Collect your logo, real photos and contact details in one folder.
  • Send feedback as one list per revision round.
  • Know your domain login before launch day.
Use the project preparation checklist See our eight-stage process

Need a website soon?

If you have an event, product launch or campaign with a fixed date, start with a focused landing page. It can go live quickly and grow into a full website later without starting over.

Tell us your target date